Two reasons to care about sleep.

Our story

Two origins, two pillars

Sleepfit Solutions was founded in 2016 by Melissa Webster and Daniel Platt. Each came to sleep by a different road, and each road leads to one of our two pillars.

Daniel’s story · Risk & Safety

The sleep disorder nobody screened for.

In 2004 Daniel’s father was killed by a driver with undiagnosed sleep apnoea who fell asleep at the wheel. That loss leads to Risk & Safety.

Read Daniel’s story →

Melissa’s story · Health & Wellbeing

Sleep starts at home.

Melissa came to sleep through family, and today she also owns three First5Years childcare centres. That road leads to Sleepfit and SleepWellBaby.

Read Melissa’s story →

Leadership

Our CEO

Co-founder and CEO

Daniel Platt

Formerly Daniel Butt

Daniel co-founded Sleepfit Solutions and spent nearly a decade as its Chief Technology Product Officer. He owned the design, engineering and architecture of the full suite: sleep disorder screening, organisational fatigue risk assessment, point-of-duty assessment and fatigue-related incident analysis. He built the platform to ISO 27001 and scaled it to enterprise, government and insurer clients.

He was appointed CEO in 2026. Daniel holds a Bachelor of Design from RMIT University, where he later lectured in Interaction Design and Engineering.

Daniel’s story →

Governance

Our board

Our board sets the company’s direction and holds us to account.

Executive Chairman

Grant Jagelman

Grant Jagelman chairs the Sleepfit Solutions board. He is also Chairman of Pemberley Group and Timor Oil, and has been a director of the St Luke's Care Foundation since 1993, serving as Vice-Chairman from 2000 to 2009. He was previously Vice-Chairman of Barnardo's Australia and Honorary Solicitor for the Deaf Society of NSW.

Director, Founder

Melissa Webster

Melissa Webster founded Sleepfit after seeing first-hand what chronic poor sleep does to a family's health and working life. She leads the company's mission to combine technology and clinical sleep expertise to improve the health, safety and performance of working people, and sits on the Sleepfit Solutions board.

Past board members2

Ian FerrierBoard Member

Ian Ferrier AM is a chartered accountant and company director. He founded the insolvency and advisory firm Ferrier Hodgson and has chaired ASX-listed companies including Goodman Group, InvoCare and Australian Vintage. He brings deep governance and finance experience to the Sleepfit Solutions board.

Graham HurstBoard Member

The idea that became Sleepfit Solutions began with Graham Hurst, who first set out to build a network of sleep centres. When the company changed direction under Melissa Webster to deliver digital sleep programs, Graham stayed on as a non-executive director and a committed investor, helping connect the business with shareholders and new opportunities. We remain grateful for his vision and his support.

Governance

Advisory board

Our advisors bring outside expertise to the programs we build.

Advisor

Professor Drew Dawson

Professor Drew Dawson is an internationally recognised researcher in sleep, fatigue and shiftwork. He founded the Appleton Institute at CQUniversity in 2012 and has spent more than 30 years helping aviation, mining, transport, manufacturing and other industries manage fatigue risk, design shift systems and educate their workforces. He is also a regular expert witness in fatigue-related cases.

Advisor

Raechel Gavin

Raechel Gavin is a people and culture executive with more than 20 years' experience across Australian and international organisations. She has led the people function at Sonder, oOh!media, Quantium, ninemsn and NOVA Entertainment, after earlier roles with Qantas, Clayton Utz and Bain & Company.

Advisor

Ian Ferrier

Ian Ferrier AM is a chartered accountant and company director. He founded the insolvency and advisory firm Ferrier Hodgson and has chaired ASX-listed companies including Goodman Group, InvoCare and Australian Vintage. He brings deep governance and finance experience to the Sleepfit Solutions board.

Past advisors3

Dr Erica CromeAdvisor

Dr Erica Crome is a clinical psychologist and health manager with broad expertise in mental health, sleep and digital health. She was Sleepfit’s Chief Operating Officer and later an advisor to Sleepfit Solutions. Erica designs evidence-based programs that improve mental health at scale, combining clinical best practice with user-centred design, and has published more than 20 peer-reviewed papers. She holds a PhD, a Master of Clinical Psychology from Macquarie University and a Master of Health Management from UNSW.

Dr Grace VincentAdvisor

Associate Professor Grace Vincent is a sleep and shiftwork researcher at CQUniversity’s Appleton Institute. Her research focuses on the sleep health of shift workers in high-risk jobs, such as miners, doctors, nurses and firefighters, and on practical ways to make workplaces safer and healthier. She co-authored two Australian Government guidelines on managing fatigue and sleep at work. Her awards include a South Australian Tall Poppy Award and the Australasian Sleep Association’s Nick Antic Career Development Award.

Dr Anup DesaiAdvisor

Dr Anup Desai is a sleep and respiratory physician with a PhD in sleep medicine from the University of Sydney. He is a Senior Staff Specialist at Prince of Wales Hospital in Randwick and practises at Sydney Sleep Centre in the CBD. He has particular interests in insomnia, narcolepsy and unexplained daytime sleepiness, and extensive experience in obstructive sleep apnoea and driver safety, including helping draft regulatory guidelines in that area. He previously headed the sleep medicine clinical trials unit at the Woolcock Institute of Medical Research.

Our people

The people who made it possible

Everyone who has helped build Sleepfit Solutions and its programs.

• AW

• AM

• AB

• AP

• AN

• BL

• CB

• CC

• DS

• DO

• DN

• DC

• EC

• GM

• GM

• HN

• KA

• KH

• KK

• LB

• LF

• MB

• MM

• MC

• MF

• MB

• RP

• RT

• SP

• SS

• SW

• SO

• SP

• TK

• Qantas
• Rio Tinto
• Union Pacific
• Amazon
• Lendlease
• AngloGold Ashanti
• Sydney Trains
• Commonwealth Bank
• Optus
• Philips
• Fire and Rescue NSW
• Linfox
• Cisco
• Citi
• HCF
• NSW Health
• QinetiQ
• Tasmanian Department of Health
• Tresillian
• Coles
• Thomson Reuters
• Adecco
• DoorDash
• Origin Energy
• Qube
• Seqwater
• Alaska Railroad
• Sanitarium
• Visy
• Austin Health

Partners

Our partners

Accreditations

Certified and compliant

Health data deserves care. These are the standards we hold ourselves to.

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